Hair care formulations are designed with the structure of the hair fiber, scalp balance and the feeling of the product after use in mind. The choice of ingredients therefore determines not only the performance but also the overall character of the formula.

The MEG SNETOR Chemistry Business Unit structures its portfolio of ingredients for hair care in line with different hair types, usage scenarios and product segments.

Ingredients for softness, shine, shine retention, shape retention, frizz control and scalp comfort are delivered in a way that gives flexibility to formula development processes.

This approach allows manufacturers to set targeted product performance in a more controlled and predictable way.